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Media Innovations Congress

dinsdag, 2 juni, 2015 - 08:30 to dinsdag, 2 juni, 2015 - 17:15
Crowne Plaza Brussels
Ginestestraat 3, 1000 Brussel

Smit Media Week 2015

SMIT organizes the fourth Symposium on Media Innovations in cooperation with the University of Oslo. This Symposium will unite scholars and industry representatives to discuss innovation in the media industry.

The focus of the Media Innovations symposium is on evolutions and trends in the different media sectors. The aim is to explore how changing technologies, and changing modes of usage and engagement with media bring about innovation and transformation of the media industry. A combination of industrial and academic panels will discuss the current trends and challenges in (a selection of) the following sectors: print, publishing, television, film, radio, advertising, gaming, social media, music sector…


  • 08.30-09.20 - Registration / Coffee
  • 09.20-10.15 - Welcome by Sven Gatz, Flemish Minister of Culture, Media, Youth and Brussels
    Keynote Ivan Vandermeersch, Belgian Direct Marketing Association: "Privacy is data driven."
  • 10.15-11.15 - Session 1: Digital innovations and journalism
    Turo Uskali, Heikki Kuutti, Epp Lauk (University of Jyväskylä, Finland): “Camera Drones: Testing the Limits of Innovations in Journalism” .
    Carl Gustaph Linden (University of Helsinki, Finland): “Better algorithms, smarter journalists: the promise of AI”.
    Anders Olof Larsson (University of Oslo, Norway): “Reaching out to which audience? Assessing public service broadcaster use of Facebook and Twitter during the 2014 Swedish elections”.
    Sarie Robijt and Ike Picone (Vrije Universiteit Brussel, Belgium): “When news goes viral: a user-oriented approach to news shared on social networks”.
  • 11.15-11.45 - Coffee break
  • 11.45-12.30 - Session 2: Organisations, legacy media and business models
    Ulrike Rohn and Mats Nylund (Arcada University of Applied Sciences, Finland): “Sharing culture and innovations in media business models”.
    Reinhard Kunz, Joschka Mütterlein, Vanessa Walton (University of Bayreuth, Bayreuth): “Organizational Choices and Venturing Modes: An Analysis of Corporate Venture Capital Activities in Legacy Media”.
    Sari Virta and Nando Malmedin (University of Tampere, Finland): “Dynamics of organisational creativity in media innovation processes”.
  • 12.30-14.00 - Lunch
  • 14.00-15.00 - Session 3: Industry panel - 'Media innovations, television & audiences: changing practices, changing strategies'
  • 15.00-15.45 - Session 4: Integrating online and offline media
    Gillian Brooks (Oxford University Centre for Corporate Reputation, UK): “Innovating the Industry: How Offline Interactions are Transforming and Legitimizing the Field of Online Media”.
    Paulien Coppens and Van den Broeck Wendy (Vrije Universiteit Brussel, Belgium): “Live interactive second screen sports applications: A qualitative study of users’ experiences, practices and expectations”.
    Sabine Baumann and Hendrikje Brüning (Jade Hochschule, Germany): “Fasten your seatbelts! Innovative Airline Safety Videos teach Old Media New Communication Tricks” .
  • 15.45-16.15 Coffee break
  • 16.15-17.15 Session 5: Internet impact on content
    Indrek Ibrus (Tallinn University, Estonia): “Audiovisual heritage metadata systems as ambivalent curators of cultural innovation”.
    Emilia Zboralska, Charles H. Davis, and Irene Berkowitz (Ryerson University, Canada): “Transnational Over-the-top Media Distribution as a Business and Policy Disruptor: the case of Netflix in Canada”.
    Hilde Van den Bulck and Karen Donders (University of Antwerp – Vrije Universiteit Brussel, Belgium): “Disrupting old habits, introducing new practices: Analysing public broadcasters' acquisition practices in an internationalising and converging media environment".
    Terje Colbjornsen (University of Oslo, Norway): “A Spotify for... Whatever. A cross-industrial comparison of streaming services in the media industries”.

Please register on the site of SMIT.