Annelien Smets is Visiting Professor at the Department of Communication Sciences at Vrije Universiteit Brussel, teaching courses on media economics and digital innovation management. She is a senior researcher at imec-SMIT, VUB with a main expertise in personalisation and recommender systems, and their value in media markets. Annelien holds a PhD in Media and Communication on the topic of serendipity in recommender systems and smart cities. She has a background in business economics and holds a Msc. of Information Management and Msc. of Artificial Intelligence.

You can find her most recent publications on this page.